Startups Scaling Smarter

Startups Scaling Smarter

Videos

Sendoso's Marketing SVP Kacie Jenkins - Facing Challenges
Sendoso's Marketing SVP shares the challenges she faced when starting her current role and how she and her team overcame them and yielded two consecutive record-breaking quarters.

Sendoso's Marketing SVP Kacie Jenkins: There Is No Funnel
Kacie Jenkins, Sendoso's Marketing SVP, shares how sales and marketing teams can best work together, and why she feels there is no "funnel."

Using LinkedIn in Your ABM Strategy | Aaron Cort of Craft Ventures
Aaron Cort, Head of Marketing, Growth, & GTM at Craft Ventures, shares how to effectively use LinkedIn in your ABM strategy. Part 2 of our 2-part series.

Effective ABM Execution for Startups with Aaron Cort of Craft Ventures
Aaron Cort is Head of Marketing, Growth, & GTM at Craft Ventures. In this first of a 2-part interview, he does a deep dive into effective ABM strategy for startups.

Effective Sales & Marketing Team Collaboration
Scale Venture Partners CPO Craig Rosenberg shares his insights on optimizing sales and marketing collaboration for scaling go-to-market strategies.
Articles

- Building a Startup Without Burning Out: Lessons from SparkToro
- Diversity in VC Funding With Sophie Winwood, Co-Founder of WVC:E
- Kieran Flanagan on AI for Startup Marketing and Beyond
- Marketing in a Shifting Startup Landscape
- Finding the Right Go-to-Market Strategy for Your Startup
- The Importance of Community for Startup Founders
- Fueling Growth: How Mission and Partnerships Can Drive Startup Success
- Startup Grind's Naman Jain on Scaling Through Investor Trends
- Expert Tips for Finding Product-Market Fit as a Startup
- Beyond the Buzz: The Real Potential of AI in Marketing for Startups
- Unlocking 20x Time Savings with AI-Driven Messaging
- Startups Scaling Smarter From Seed to Series Funding
- Startups Scaling Smarter - Arjun Mahadevan of doola